- Father’s Day is just around the corner, and you might want to consider gifts that align with his interests.
- This includes grooming kits, a wardrobe update, vintage alcohol, useful tech gadgets, or specialised maintenance kits for the handyman dad.
- While most dads prefer the simple routine of washing and rinsing their face with one product, others are gaining a better understanding of skincare and how to look fresh and young.
Daddies are prone to appreciating small gestures from their offspring; however, at some point, they get tired of the usual socks, mugs, braai stands, and random gadgets that break easily or have little use in their daily lives.
To make the father figure in your life happy this year, consider his interests and choose a gift accordingly. Top it off with a well-put-together grooming kit because who doesn’t want to look like a zaddy among their peers?
Zaddy, for those who haven’t gotten with the programme, is a slang word used to describe an attractive man who exudes charm, self-confidence, and style.
As can be expected, local retailers are also gearing up for the occasion and encouraging customers to buy items that dads will find memorable and irresistible, but only some things are a hit.
Alcohol is a popular gift in various South African retailers this year. This includes vintage wines like Amazing Grace Cabernet Sauvignon 2018 from Black Elephant Vintners.
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This is especially suitable since co-founder of Black Elephant Vintners Kevin Swart released his first vintage offering in September 2013, naming it after his father Daniel Swart’s favourite song, “Amazing Grace.”
Making this wine was an emotional journey for Kevin and his brother Gary, who come together each year for the harvest.
According to data from OneDayOnly, some Father’s Day gifts are a definite must-get, but others need to catch up.
Here are some of the popular gifts this Father’s Day, according to OneDayOnly:
- Tech Gadgets: Smartwatches, headphones, and other cool electronic devices are in demand.
- Braai Accessories: Top-notch braai tools and sets are always a hit, like the famous braai bak.
- Apparel: Practical and stylish items like shoes and jackets are popular choices.
- Cologne: Premium fragrances are always well-received.
- Watches: Both classic and modern designs are popular.
- Books: Biographies, thrillers, and non-fiction books are great choices.
On the other hand, the least favourite items for Father’s Day include:
However, some items get little love on Father’s Day. These typically include larger furniture pieces and large appliances.
At Massmart’s Game, items highly sought after on Father’s Day include electronics and multimedia, with gaming at the top of most wish lists.
“At Game, electronics is a must, and we see that gaming and multimedia are at the top of the wish list for most.
“At Makro, we see whisky becoming a popular choice, with some choosing to invest in premium, while others look for more affordable options. Camping and outdoor solutions are also popular,” said Vice President for Group Marketing at Massmart, Katherine Madley.
Gifts for the handyman
If he’s skilled in home maintenance and already has countless tools, a multitool maintenance kit would be an ideal addition to keep his gadgets in top shape.
For a dad who appreciates products from brands such as Leatherman, a specialised maintenance kit, including a sharpener, cleaning cloth, brushes, and lubricating oil, would be perfect.
Alternatively, creating a personalised maintenance kit with handpicked items in a keepsake box could enhance the gift, making it a thoughtful gesture that aligns with his interests.
From Dad to Zaddy
While most dads prefer the simple routine of washing and rinsing their face with one product, others are gaining a better understanding of skincare and how to look fresh and young. Introducing cleansers, exfoliators, sunscreen, serums, moisturisers, and masks can make a difference.
“While dad may be all about saving time, a targeted skincare routine can address common concerns for men, like oily skin and shaving-related skin problems, while also ensuring that he ages like fine wine,” said Jonathan Spencer from OneDayOnly.
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For clean-shaven dads, a shaving kit complete with a badger hairbrush, high-quality shaving cream, and soothing aftershave balm can provide a luxurious shaving experience.
A bright white smile for dad doesn’t have to involve traveling to Turkey for veneers. Teeth whitening strips can boost his confidence without the hassle.
Fashion-forward dads
As a South African staple, you can’t go wrong with a K-way puffer jacket from Cape Union Mart. Dad will love this thoughtful gesture that also elevates his style.
Woolworths, on the other hand, also offers fuzzy knitted sweaters, pullovers, and polo necks that will keep him warm and stylish this winter.
‘If your dad looks good, he’ll feel good – what better gift could there be? By helping him to step out of his comfort zone, he’ll prove that he is indeed the coolest pop on the block – something you already knew long ago,” Spencer said.