Britain’s Prince William, Prince of Wales poses in front of the art piece by Dave Martin called “Sanctuary” during a visit of the exhibition “Homelessness: Reframed”, at the Saatchi Gallery, in London, on September 5, 2024. (Chris Jackson/Pool/AFP)

Prince William on Thursday showed off his new beard in public for the first time as he visited an art exhibition on homelessness, an issue close to his heart.

The heir apparent to his father, King Charles III, appeared with a neatly trimmed beard last month in an online video with his wife Catherine, praising UK athletes who competed in the Paris Olympics.

READ | Olympic pride: Kate and William appear in new video with other celebs to congratulate Team Britain

But it was seen in the wild for the first time on Thursday as he visited “Homelessness: Reframed”, an exhibition at the Saatchi Gallery in London that features sculptures and photographs inspired by the artists’ own or others’ experiences of homelessness.

Britain’s Prince William, Prince of Wales reacts during a visit of the exhibition “Homelessness: Reframed”, at the Saatchi Gallery, in London, on September 5, 2024. (Chris Jackson/Pool/AFP)

Britain’s Prince William, Prince of Wales reacts during a visit of the exhibition “Homelessness: Reframed”, at the Saatchi Gallery, in London, on September 5, 2024. (Chris Jackson/Pool/AFP)

Britain’s Prince William, Prince of Wales (R) arrives at the Saatchi Gallery, in London to visit the exhibition “Homelessness: Reframed”, on September 5, 2024.(Henry Nicholls/AFP)

Britain’s Prince William, Prince of Wales (L) listens to co-founder and CEO of Eleven Eleven Foundation Wendy Abram as she shows the “Invisible words” installation during the exhibition “Homelessness: Reframed”, at the Saatchi Gallery, in London, on September 5, 2024. (Chris Jackson/AFP/Pool)

Britain’s Prince William, Prince of Wales (L) shakes hands with Uche as he visits the exhibition “Homelessness: Reframed”, at the Saatchi Gallery, in London, on September 5, 2024. (Chris Jackson/AFP/Pool)

William’s estranged brother Harry claimed in his autobiography Spare that the future king was jealous of his beard and that he was not allowed to have one.

REVIEW | Spare exposes Harry’s yearning for peace… even if it meant going to war

US-based Harry sports a distinctive ginger beard.

In 2021, Prince William was named the world’s sexiest bald man. According to a study by cosmetic surgery specialists Longevita, the 38-year-old was described as sexy 17.6 million times in Google searches.

The Duke of Cambridge retained his title last year, according to a new study based on Google searches. This study, conducted by the marketing agency Reboot, examined the frequency of searches for bald men’s names alongside factors such as their net worth, height, vocal attractiveness, shine factor, and adherence to the “Golden Ratio.” Each contender was given a score out of 10, reports EuroNews.

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