(Corona Extra/Facebook/Supplied)
While the Bud Light controversy appears to still haunt it in the US, AB InBev has reported revenue growth in 75% of its markets, including South Africa, where it’s enjoying record volumes.
The biggest driver locally has been the top-end category, with customers opting for premium beers even in a difficult economy, with the likes of Corona and Stella Artois leading the charge.
Reporting first-quarter results on Wednesday, the world’s largest brewer noted that its local unit South African Breweries’ (SAB) high volumes helped deliver “double digit top- and bottom-line growth with margin expansion,” referring to a more than 10% increase in both revenue and profit.
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